5 Myths About Stock Footage

5 Myths About Stock Footage

Stock footage has seen a meteoric rise in recognition prior to now 10 years. The reasons for this are many and different, for instance the explosion in web video, advancements in digicam technology and a rise in stock video publishers. As with anything that enjoys a sudden rise in recognition, there might be skeptics and critics waiting within the wings to concentrate on the negatives. This has given rise to a number of myths and misconceptions about the trade - lets take a look at just some of the most common misunderstandings.

It is Expensive

This is one of the more frequent misconceptions with regards to b-roll, and this isn't completely unjust. In the early days, cinematic stock footage footage was really fairly costly due to the high price of digicam tools and distribution - however with know-how advancements and higher internet speeds (at a lower rate) the price of stock footage has dropped dramatically. This is after all good for the patron, but not so brilliant for the videographers shooting and promoting it. There at the moment are even netsites that offer fully free stock footage; it just goes to show you don't always get what you pay for, you will get quite a bit more!

It is Low High quality

This could not be farther from the truth. The stock footage trade is likely one of the most competitive online industries, and this has compelled producers to increase requirements across the board. This coupled with the fact that digicam know-how has improved dramatically, implies that it's now easier than ever to acquire broadforged quality video clips, typically at a fraction of the price of shooting it yourself.

Purchasers Hate It

I typically hear from other filmmakers "we won't use stock footage, because if our consumer found out they'd kill us!" Unless the client has paid for a customized and unique film service, then 9 instances out of ten they don't seem to be going to be anxious about a couple of stock clips showing of their video. With our production company, our purchasers usually count on us to include some type of stock media, whether or not it is in the form of footage, images, music, whatever. The fact is that stock footage can truly increase the overall manufacturing worth of your video, which can only be an excellent thing. It also saves you a heap of time, but do not tell your client that!

It is Cheesy

Okay, I admit it, there are some pretty damn tacky stock video clips on the market, but do not let your expertise of some clips tarnish your overall opinion of a complete industry. Most tacky clips include are a result of poor directing, and poor acting. There are some really high quality clips on the market that convey messages successfully and will not be tacky; you just must do some digging in the correct places.

I May Get Sued!

This is a typical one that arises from a misunderstanding of stock footage licensing. There are numerous licenses on the market that every one serve totally different purposes; some websites even set their very own licensing terms for his or her publishers. On the whole, stock footage distributors are excellent at displaying the license terms on the clip download pages, or in their phrases and conditions. Bear in mind to obtain actor launch varieties for any clips involving people. Website URL: